In my opinion, educating people on the dangers of excessive consumption of this unhealthy products would have been better, but you know human beings, we hardly learn in a soft way. Infact, most people don't even belief in those awareness until they are down with illness associated with the excessive consumption of these unhealthy products.
I honestly think that placing higher tax on these products is a nice idea, even though many people may still afford to buy it , but definitely , the rate of consumption will then be reduced for a better healthy living .