Making Engagement more Valuable than Content Creation

in Cent5 months ago

This might be a pretty controversial topic to discuss but I'll manage to find a way to briefly talk about it without getting too controversial.

Hive as a crypto is growing once again in value and word on the street is that we're entering another cryptocurrency bull run. So there's certainly going to be a whole lot not buy signals out there. But that's not what I'm here to talk about. Judging from the title,. it's about the social layer of Hive rather than the crypto currency itself.

With the way Hive as been developed, the ultimate way for the platform to shoot up is if our engagement, monthly active users and activities on the platform grows. So far so good...I don't know if I can actually say that with a straight face. When it comes to engagement, I personally have made quite a lot of friends so I do get a relatively good amount of responses especially if my long form blogs are awesome. Yes I can't be dropping bars every single day, hahaha but some days are better than others.

I see that most of the earnings the average creator on Hive gets is usually from the long form blogs. Long form blogs is sweet for anyone that loves writing and has a passion for it. That's when the saying earn while doing what you love comes to live. But how about the millions upon millions that are not interested or even equipped for long form blogs.

I dare to say the main reason people even spend serious time creating content on YouTube is because of the earning potential. If YouTube wasn't paying I think 90 percent of creators wouldn't really care unless perhaps it was a way to advertise something else.

I think the main issue of Hive started from Steemit. Yep I did my research very well and noticed the problem. The Web 3.0 social platform was advertised as earn as a content creator and that is the value proposition of the platform.

It says so right here

So let's say I'm just wondering the Internet and bump into this page, what do you think my initial reason for joining Steemit would be? It will probably be to make money.

And hey I'm not saying that's wrong, because that's a great value proposition that can attract so many users. The problem is how it has been setup today.

Since more attention and rewards goes to long form posting than the engagement, the platform bends towards looking like a flood of posts with little to sometimes no engagement. I'm not speaking about my account though but the account of some others.

Yesterday in one of my @ecency Wave posts and Inleo threads I shared a short wave about whether Human creators can compete with AI and one friend @xplosive shared a reply which inspired this whole blog today.

Got a screenshot of his response.

Yes so some creators don't get that much engagement and the reason is one, the value proposition of Steemit which influenced Hive was to earn as a creator and the biggest earnings people usually get is from the long form blogs that's why most focus on sharing blogs to maximize earnings. Again I'm not saying it's wrong but I'm only saying this;

What if we set up a system where engagement actually earned users way more than content creation. Of course if we don't do it right it can easily lead to people spamming to earn but if we can do it right, it can lead to Hive exploding with increased monthly active users and higher user retention.

Imagine if through comments, Waves , Threads and thankfully now Inleo shorts, creators or users are earning way more than they would with long form blogs. Now that will grow engagement more than anything would.

I would like to hear your thoughts on this because it's more like a casual proposal or suggestion.

Posted Using InLeo Alpha

Sort:  

This platform need both such content creators and content consumers, who actually care about the content.

Proper content and content consumers.

Where people naturally write comments, and not forcing themselves to.

And unique content is naturally standing out on a properly working platform.

This should be the case on the Hive blockchain too.

But currently it is better to go even to the smallest Facebook groups (for example with a few hundred members).

People there actually care about the content.

And you do not need to promote your posts there to get visibility.

And you do not need to force yourself to write dozens of comments per day either.

Actually it is completely okay to not write any comments.

People will still write comments, because they actually truly care (either about the content you posted, or about you, or both). And not because you commented under their posts.

You've got a point there brother... Then from your perspective it entirely depends on the author. If your content is good enough to intrigue somewhere then you'll receive a comment if not you won't. I guess I've seen a whole new perspective to this and I'll work on a second blog tomorrow touching on this. Thanks for your comment.

Totally agree. In my 3 years on Hive I see most people just post their content and rarely or never engage.
!BBH !hiqvote

Yes absolutely that's the main point brother... It's not their fault it's the system they came to see and I think of all curators Start focus on rewarding engagement more, then most creators will engage more than just posting... Thanks so much for the wonderful comment. !LUV

@chaosmagic23, @theringmaster(1/5) sent you LUV. | tools | discord | community | HiveWiki | <>< daily

Made with LUV by crrdlx

In my opinion Engagement is key. I think Ecency's new WAVES app will bring many users to Hive and engaging and answering their questions will certainly help Hive grow!

So true dearest Mel it's the primary key which is why I'm back on the horse right now and ready to engage like never before.. so glad to see your comment !LUV

This is not the key (forcing yourself to engage).

No one is doing this on a properly working platform.

Proper content, and real, actual content consumers, who truly actually care about (preferably enjoy) the content.

Natural usage.

This would be the key.

Just like on any properly working platform.
This is what makes a platform properly working.

Test it:
Find a small Facebook group (with a few hundred members), and post a related thing into it. Something you also care about. You will certainly receive comments under your posts. Even if you do not write comments under other people's posts.

You have a good point, but that's entirely up to the quality or type of blogs here. I receive more comments on my blog because of two reasons. The first reason is that I write things that interests more people and I know them as my friends. If anyone ain't receiving comments it's either because they're not known or what they wrote didn't know catch attention. Take for instance, you reading my blog that lead you to respond for the first time which caused me to come up with a blog inspired by your comment. You commented because it got your attention

Unique content is naturally standing out on a properly working platform.

On the Hive blockchain, it is often overlooked/ignored because of the general lack of the real, actual content consumers.

@melinda010100, @theringmaster(2/5) sent you LUV. | tools | discord | community | HiveWiki | <>< daily

Made with LUV by crrdlx

Proper content and content consumers are the key(s).

On a properly working platform (even in the smallest Facebook groups) you will receive comments under your posts, even if you do not write comments under other people's posts.

Real, actual interest in the content.

That's great. I love finding content that interests me.

Usually this is why people go to a social network. Either to find a content that interests them, or to create a content, which also interests them (and others too).

Natural usage.

Something we currently very rarely see on the Hive blockchain.

Hive users mostly either do not write comments at all, or they force themselves to write comments, because they see this as a challenge, contest, competition, or any similar thing.

The approach of the majority of the users is generally deciding the success or the failure of a platform.

In the case of the Hive blockchain, it is the latter (failure) so far.

People rather go over each other (do everything to get attention to their own posts) than to use the platform naturally.

Otherwise the Hive blockchain is a technologically revolutionary platform.

Very sad that the majority of its users are currently ruining it with their approach/behavior.

I love all the comments I get on my posts.

Good for you. You are amongst the very few.

I (and most of the Hive blockchain users) rarely receive comments on the Hive blockchain, and even if I/we do, it is often spam-like, or simply feels forced.

Anything, but not natural interest.

While on Facebook, people actually and always actually truly care.

Sometimes they even write private messages too in addition to comments.

And in two topics. Birds of prey, and amateur radio.

Both of these topics are unique, and they are naturally standing out on a properly working platform.

@theringmaster! @chaosmagic23 likes your content! so I just sent 1 BBH to your account on behalf of @chaosmagic23. (6/50)

(html comment removed: )