The more I dive into X the more I understand the big opportunity it is.
X.com opportunity Vs Challenge
Frankly it is the huge number of people out there and such a big reach of people is any marketeers dream.
Think of this as a person going to fish if he is fishing in a small pond there are a small number of fish.
If you go to a bigger pond there can be more fish.
The number of fish in a river would be even more and what if he goes out to fish in the Sea?
There is going to be more variety and number of fish.
So a small fishing rod may be sufficient for a small pond but for going to the sea you need a big fishing boat.
That Sea of people is X
The challenge of X
Just like the sea has so many different types of fish similarly people at large have diverse tastes, likes and dislikes.
This means we need different hooks and baits to catch their attention.
How many people are out there?
USA offers the largest numbers with 95.4 million users
Japan has 67.45 million users
India has 27.25 million users
The entire statistical data can be seen in the graph below
If I follow this graph I see that there are a significant number of English speakers out there.
So any tweet or content made in the English language would reach them.
However if one were to use funny pictures, memes or videos that grab attention one could easily reach bigger audiences so that could be a hook that transcends boundaries.
With these insights I share my weekly X report
This report is for the week Monday, 18th December 2023 to Sunday, 24th December 2023.
Weekly impressions are up
At 491K my weekly impressions are up 15% on a week to week bases
Profile visits have grown
at 233 visits to my profile the trend shows a 6.9% upside as compared to the last week.
Got less followers this week
Till now my account has added 13 followers, which is a drop of 32% from the previous week.
Likes on content are a bit positive
At 997 like there is a 3% positive tick as compared to last week.
Engagements are up
As compared to last week my engagement rate is 0.7% and up by 53%
Link clicks are significantly up
At 37 link clicks there is a 640% upside as compared to last week.
Reposts are higher
18 Reposts are higher by 80% as compared to last week.
Media views are significantly up
At 45,030 media views there is 518% upside
source: my X dashboard
A day by day breakdown for the tweet activity
In the current week my posts earned 496.3K impressions.
The not so good days
- Tuesday 19th December 23 has 34631 impressions.
- Wednesday 20th December 2023 with only 17388 impressions was the worst performing day.
source: my X dashboard
- Friday 22nd December 2023 had 40,553 impressions.
- Sunday 24th December has 39554 impressions and is still running
Some better days
- Monday is usually a low performing day however this time it did a lot better
Monday 18th December 2023 has 97554 impressions.
source: my X dashboard
- Thursday 21st December 2023 had 81552 impressions
- Saturday 23rd December 2023 had 94,662 impressions.
tweet activity
These impressions were clocked in at an average rate of 58.0K impressions per day
My account engagement stats
Average engagement rate
Engagement rate average 0.4% and best on December 24th with 0.6%
Link clicks
37 link clicks at an average of 5 link clicks per day
Likes
864 likes received at an average of 123 likes per day
Replies
50 replies at an average of 50 replies per day
Strategy going forward
I have begun to understand that there are many trends and sub trends going in the X space. Like there are different kinds of waves in the sea. Some are small and some are big.
The general idea is to spot a small wave that is likely to become big.
So try to spot trends when they start to jump in and see if they become big.
Not every attempt is successful however slowly one begins to get the hang of the process.
Final thoughts
I feel inleo and hive are great opportunities and as more users begin to choose inleo to post their content they would see the benefits of evergreen rewards coming to them.
To maximise these, one needs to make sure that they share their content on various web 2 platforms and use content related tags to get maximum organic traffic to their content.
Stay positive folks it is the holiday season. Spread some positive cheer and yuletide spirit and it would come back to you many fold.
Happy holidays!
@thetimetravelerz
Posted Using InLeo Alpha
