The "OnLeo" idea is a great base for building, but I think it's important to be vigilant of how these "ons" work from a user content discovery perspective.

The user experience has to be top notch. My point being that if we succeed in getting all these external clicks to Leo based content, it's not enough to just get people here, they have to be convinced to stay. INLEO must develop "stickiness," which is what keeps the flywheel spinning.

Take MusicOnLeo, which I know you've been putting a lot of effort into. Is there a UI infrastructure (or one being built) to actually access the music that's here in a more structured fashion than just clicking on the tag? If we can be easier to use and more intuitive, then there's a real chance to keep that flywheel running...