Sometimes we do it for fun 🙃, I enjoyed the learning curve when I did mine in 2008, lost interest after ten years simply walked away after dismantling totally.
Paying ZAR into EURO hosting, US$ dot com/SSL registration, it became expensive. Two sites of my own, one for my son, two Client sites to setup where people reluctantly paid....
Slow build on web, got to know some amazing people, never used bots, visited each, selectively placed them into listings on each social media platform.
Only have FB and X currently after clearing/deleting all the rest it became mayhem.