Well that debt ratio is relatively low.
HIVE has really never been marketed.
To me it would first and foremost take ad engines on top of the main posting platforms that take that revenue and do Hive Buy backs and to opt out users have to pay which also does buy backs.
Then several more well marketed Play 2 Earn games that are taking a percentage and doing buy backs.

It's always felt to me a lot of the witnesses don't want to see it grow. They are just content collecting the witness rewards and calling it a day.